Piff the Magic Dragon is a talented magician and comedian who has gained popularity through his appearances on various television shows. His unique blend of magic, comedy, and quirky dragon character has captivated audiences and made him a fan favorite. Now, Piff the Magic Dragon is embarking on a promotional campaign to further expand his brand and reach even more fans. The main idea is that Piff the Magic Dragon is promoting himself and his brand to expand his fan base. His appeal lies in his ability to entertain and make people laugh with his clever magic tricks and witty banter. By actively promoting himself, Piff hopes to attract new fans and gain more recognition in the entertainment industry.

Reflections on hip-hop pioneer Mr. Magic

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Last week, in acknowledgement of his 61st physical day anniversary, the hip-hop community paid due respect to one of the urban culture’s most influential pioneers, Mr. Magic. His partner, DJ Marley Marl, paid tribute to him during his “Marley Marl Noon Mix Show” Wednesday and again Friday during his “Golden Era” radio program (8 p.m.-10 p.m.), both on 107.5 WBLS FM.

Born in the Bronx March 15, 1956, John Rivas, aka Mr. Magic, became the first DJ on commercial radio to have an exclusive hip-hop music radio show with his “Rap Attack” program, featuring DJ Marley Marl and co-producer Fly Ty, on WHBI 96.3 FM in 1981. This time was at the dawn of hip-hop music, during the era when disco, funk and soul music dominated Black radio, and virtually no rap music was played over commercial air waves.

“Hangin’ posters on my wall, every Saturday, Mr. Magic, Marley Marl”—Biggie Smalls in his 1994 hit single, “Juicy”

In July 1982, “Rap Attack” premiered on WBLS 107.5 FM, beaming hip-hop music, which was then primarily heard at local house parties, in city clubs, on college radio and on cassette tapes of classic live park battles, straight into millions of people’s homes and cars, each Friday and Saturday night from 9 p.m. to midnight.

“Mr. Magic is the Frankie Crocker of hip-hop,” contends music producer Witch Doctor, who crafted the tracks for Masta Ace’s 1991 single “Jeep A$$ N!&&@” and Biggie Smalls’ original “One More Chance.”

“Mr. Magic’s Rap Attack” helped validate hip-hop music, which many at the time considered to be just a fad. Magic and Marley broke countless acts on their show, launching many careers. Some recall legendary freestyle features by previously unknown artists who soon thereafter became household names.

For example, in 1984 while riding the Staten Island Ferry, he discovered the Force M.D.’s, expressing their unique blend of doo wop, hip-hop, harmonizing soul. He brought them up to his show to display their skills and shortly thereafter they were signed to Tommy Boy Records.

Also that year he recorded the inspirational “Magic’s Message (There’s a Better Way),” his only record as an artist.

Throughout the next several years Mr. Magic and Marley Marl assembled one of the most respected crews of hip-hop artists ever, known as the Juice Crew, featuring MC Shan, TJ Swan, Biz Markie, Kool G Rap & DJ Polo, Masta Ace, Roxanne Shante, Big Daddy Kane, Craig G and Tragedy. This assortment of artistic talent upped the ante for all other aspiring artists as they lay the foundation for what eventually became known as hip-hop’s Golden Era.

It was Mr. Magic’s denial of a then unknown KRS-One’s inclusion into the Juice Crew that sparked one of hip-hop’s most competitive and popular rivalries, known as the legendary Bridge Wars. KRS was later backed by Kool DJ Red Alert at the competing 98.7 KISS FM radio station. The spirited artistic battles helped bring more attention to the fledging hip-hop generation, while also serving to display its diversity.

Many recall how Sir Juice, as he was also known, contributed immensely to hip-hop slang by popularizing phrases from the concrete jungle. For example, naming local ‘hoods over the air waves by what they’re called in the streets: Money Makin’ Manhattan, the Boogie Down Bronx, Do or Die Bed-Stuy, Brownsville-never ran, never will, etc.

“I gotta have it, I miss Mr. Magic”—Nas in his 1992 single “Half Time”

In 1988, after firmly establishing hip-hop music over NYC’s airwaves for six very influential years, Mr. Magic went on hiatus, only to return on the recently switched format Hot 97 FM in the early 1990s with his new program, “The Classic Showcase.”

In his 1995 track “Old School,” Tupac Shakur shouted Mr. Magic out.

In 2002, Mr. Magic’s distinctive voice was heard in “Grand Theft Auto: Vice City” on one of the in-game radio stations.

Just as Magic and Marley were planning to reunite and treat the current generation of hip-hoppers to their taste of Golden Era caliber music on Power 105 FM, Mr. Magic transitioned onto the ancestral realm the morning of Oct. 2, 2009, after suffering a heart attack at 53 years of age.

“Persistence always overcome resistance!” were Mr. Magic’s inspirational words as he concluded his shows.

By actively promoting himself, Piff hopes to attract new fans and gain more recognition in the entertainment industry. Piff's promotional campaign includes a variety of strategies aimed at increasing his visibility and connecting with fans. He has been making appearances on popular talk shows, showcasing his magic tricks and sharing his comedic talent.

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New York Class: The Irrepressible Mr. Magic

It’s the mid-’80s and the scene is a strikingly more analog New York City. A low baritone voice resonates through radio speakers, announcing with pride: “Back by popular demand… it’s the official voice of hip hop… Mr. Magic.”

The final words, “Mr. Magic,” echo into infinity, and a young, confident individual cracks an infectious smile as he approaches the broadcast microphone. His unmistakable voice booms, “WBLS FM, 107.5 - Good evening to ya SUPER listeners! How ya doing tonight, all ya fly guys and fly girls? Once again, welcome to the world famous Mr. Magic Rap Attack. ‘Bout that time for my Engineer All-Star to put his golden mixing gloves on… we gonna have some fun tonight!”

Magic would throw jabs mercilessly, referring to Red Alert as “Red Dirt” or “Woody Woodpecker.”

The man is John Rivas, but he is known better as Sir Juice, the one and only Mr. Magic. It’s 1985 and he hasn’t even reached the age of 30, yet he already sounds like one of the greatest professionals to ever grace the radio waves. Mr. Magic possessed a gift of gab, and spoke to his audience with respect, a tone to his voice that let you know you were one of the chosen few tuning in to the coolest radio show of all time. Collectively referring to his audience as “Juice,” they were in on the secret, getting hip to the newest lingo and the latest sounds.

Magic’s show began as the Mr. Magic Disco Showcase – back when there simply wasn’t enough rap music to fill up a time slot. But by 1985, a few years had passed and Rivas was in his prime, approaching the pinnacle of his industry. He had been hired, fired, then re-hired again by WBLS, the “World’s Best Looking Sound,” in New York City. Along the way he also crossed paths with Marlon Williams, AKA the now iconic DJ Marley Marl, who was on the turntables every show. The two were kindred spirits, each taking advantage of the other’s talents to create something special.

Magic had an innate sense of how to make his show larger-than-life. Many close to him were awarded status as part of “The Juice Crew,” but for Magic, Marley, and his business partner Tyrone “Fly Ty” Williams, in 1985 it was also all about being “KISS BUSTERS.” It didn’t matter that DJ Red Alert, his peer over at 98.7 KISS FM, was an incredibly nice person and true gentleman. Magic would throw jabs mercilessly, referring to 98.7 as a “Sister Station” and to Red Alert as “Red Dirt” or “Woody Woodpecker.”

It was all part of the fun and spirit of competition for Magic, and with success came more confidence. Rap Attack sound bites that regularly played throughout the show would refer to him as the “God Pops of Hip Hop,” the real deal taste purveyor. If he played something on the air he didn’t like, he would let it be known. Even Public Enemy wasn’t safe, as you can clearly hear Magic’s voice on the group’s groundbreaking album, It Takes A Nation Of Millions To Hold Us Back, stating, “I guarantee you, no more music by the suckers.” (The sound bite originates from a February 21st, 1987 broadcast of the Rap Attack.)

He had a knack for picking talent. And he loved to soup up their names.

For all the controversy and rabble rousing, Magic was also known as an irreplaceable friend to many. If you got to know him – and he saw you were a good person with talent striving to reach their dreams – he was in your corner. Many nascent careers were given legitimacy through Mr. Magic. He had a knack for picking talent. And he loved to soup up their names. Marley Marl became the “Engineer All-Star with the Golden Mixing Gloves.” Later, DJ Kevy Kev became “The Turntable Lord.” Talk to many of hip hop’s pioneers and you’ll find out that Mr. Magic was instrumental in an idea, a name, or a concept that is now in the history books.

It seems strange that Magic’s name doesn’t come up as often as it should, but I suppose it might have something to do with the nature of those invisible frequencies we call radio waves. You can easily add the classic albums of rap’s golden era to your collection. You can’t go into a store and buy a Rap Attack broadcast or relive what it was like to hear a world premiere for the first time. However, with younger generations continually going back to the past for inspiration, perhaps Mr. Magic is finally getting his proper respect due. I like to think that would make him feel divinely fulfilled. Though he is no longer here with us in the physical form, his legacy and presence looms over all that hip hop has become or ever will be. We love you Mr. Magic, and this is for you!

These appearances not only allow Piff to reach a wider audience but also give fans a chance to see him in action and experience firsthand why he is so popular. Additionally, Piff is leveraging social media platforms to engage with fans and generate excitement about his upcoming shows and performances. He regularly posts videos of his magic tricks and updates about his tour schedule, keeping fans informed and creating anticipation for his live shows. Social media also allows Piff to interact with fans directly, answering their questions and creating a sense of community among his followers. In order to further promote himself, Piff is also collaborating with other popular entertainers and influencers. By teaming up with fellow magicians or comedians, Piff is able to tap into their existing fan bases and gain exposure to potential new fans. This cross-promotion is mutually beneficial as it allows Piff to reach a wider audience while also providing his collaborators with a unique and exciting addition to their shows. In conclusion, Piff the Magic Dragon's promotion is a strategic effort to expand his brand and attract new fans. By utilizing a combination of television appearances, social media engagement, and collaboration with other entertainers, Piff aims to increase his visibility and connect with audiences on a larger scale. His unique blend of magic and comedy, along with his quirky dragon persona, has already gained him a devoted following, and with his promotional efforts, Piff hopes to continue delighting audiences and growing his fan base..

Reviews for "Piff the Magic Dragon: The Perfect Night Out for Magic Lovers"

1. John - 2 out of 5 stars

I was really excited to see Piff the magic dragon promotion, but I was severely disappointed. The tricks were predictable and not very impressive. The whole act felt like amateur hour and lacked any real wow factor. I found myself looking at my watch throughout the show, counting down the minutes until it was over. I would not recommend wasting your time or money on this promotion.

2. Sarah - 1 out of 5 stars

I have never been more bored in my life than during the Piff the magic dragon promotion. The jokes fell flat, the magic tricks were subpar, and the dragon costume was more goofy than cool. It felt like a children's show that was trying too hard to appeal to adults. The whole experience left me feeling disappointed and frustrated. Save your money and skip this promotion if you're looking for quality entertainment.

3. Mark - 2 out of 5 stars

I had high hopes for the Piff the magic dragon promotion, but unfortunately, it did not live up to expectations. The jokes were corny and the magic tricks were lackluster. Piff's stage presence was awkward and the act seemed disjointed. I found myself wondering what the point of it all was. Overall, it was a forgettable and underwhelming performance. I would not recommend wasting your time or money on this promotion.

Piff the Magic Dragon: A Promotion You Won't Want to Miss