From Plush Toys to Collectibles: The Popularity of Beijing Olympic Mascots

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Beijing Mascots Olympics 2008: The Beijing Olympics, held in 2008, had five mascots representing different aspects of Chinese culture and folklore. These mascots were created with the aim of promoting Chinese heritage and adding an element of fun to the games. The mascot known as "Fuwa" was a set of five characters, each representing an animal of importance in Chinese culture. These animals were the fish, the panda, the Tibetan antelope, the swallow, and the Olympic Flame. Each of these animals symbolized a different aspect of the games, such as joy, friendship, and peace. The mascot called "Beibei" represented the fish, which is a symbol of prosperity and good luck in Chinese culture.



Beijing 2008

Beijing was the Games of records and superlatives. The Opening Ceremony was unforgettable; the athletes’ achievements were astonishing, the organisation was excellent; the venues, breathtaking and the anti-doping tests were stricter. Several hundred million watched worldwide on TV as more than 40 world records and over 130 Olympic records were broken.

Modern and Ancient

The National Stadium, nick-named the “Bird’s Nest”, and the National Swimming Centre, known as the “Water Cube”, were both stunning symbols of the new Beijing. In cycling, the road race followed the Great Wall and passed in front of the “Forbidden City”—two symbols of the thousand-year-old history of the city.

Beijing 2008 Olympic Games Legacy

Discover the lasting legacy that this edition of the Olympic Games created for its hosts.

First Medals

A record 204 National Olympic Committees took part in the Games. Some 87 of them celebrated their medal-winning athletes. Tajikistan, Afghanistan, Mauritius and Togo all experienced podium finishes for the first time. Tajikistan won its first medals thanks to Rasul Boqiev in judo and Yusup Abdusalomov in wrestling; Afghanistan stepped up on to the podium thanks to Rohullah Nikpai in taekwondo.

However, Mongolia and Panama managed to go one better with their athletes bringing home their country’s first Olympic gold. Badar-Uugan Enkhbat in boxing and Tuvshinbayar Naidan in judo were the first athletes from Mongolia to win a gold medal at the Olympic Games; just like Bahrain with Rachid Ramzy in athletics. For the African continent, Bruno Julie in boxing and Benjamin Boukpeti in canoe/kayak offered Mauritius and Togo respectively their first Olympic medals, while Panama took its first gold medal in athletics.

Memorable Champions

There were many memorable champions, but it was Michael Phelps and Usain Bolt who stole the headlines. Phenomenal U.S. swimmer Michael Phelps bettered Mark Spitz’s achievement at the 1972 Munich Games by claiming eight swimming golds, and the incredible Jamaican sprinter Usain Bolt broke both the 100m and 200m world records and claimed a third gold and record with the Jamaican 4 x 100m relay team.

NOCs: 204

Athletes: 10,942 (4,637 women, 6,305 men)

Events: 302

Volunteers: 100,000 (70,000 Olympic Games, 30,000 Paralympic Games)

Media: 24,562 accredited media representing 159 countries

New Events at the Games

The 10km swimming marathon and BMX. Dutchman Maarten Van Der Weijden won the men’s 10km marathon, while in the women’s race, the title went to Russia’s Larisa Ilchenko. In BMX – short for Bicycle Moto Cross – it was France’s Anne-Caroline Chausson who became the first Olympic champion. For the men, this honour went to Latvia’s Maris Strombergs.

The Oldest World Record Smashed in Swimming

The women’s 800m record had been held by Janet Evans (USA) for almost 20 years. But in Beijing, Great Britain’s Rebecca Adlington smashed this record, which had been set in 1989 when she was only six months old. In 2008, in the 800m final, Rebecca Adlington improved on the previous time by more than two seconds, with a new time of 8:14.10. She took the gold medal in the 800m and in the 400m, and became the first British gold medallist in women’s swimming since 1960.

The Oldest and Youngest Participant in the Games

In Beijing, almost 50 years separated the oldest from the youngest athlete: Japanese horse rider Hiroshi Hoketsu took part in his third Olympic Games at the age of 67, whilst Cameroon swimmer, Antoinette Joyce Guedia Mouafo participated in the Games for the first time at the tender age of 12.

Age is not Necessarily a Disadvantage

With his ninth participation in the Games and at the age of 61, Canada’s Ian Millar won his first medal in the team jumping event. At 33, and with her fifth participation in the Games, Germany’s Oxsana Chusovitina won the silver medal in artistic gymnastics, while U.S. swimmer Dara Torres took three silver medals at the age of 41.

Ultramodern Sports Facilities and Thousand-year-old History

The National Stadium, re-named the “Bird’s Nest”, and the National Swimming Centre, known as the “Water Cube”, were avant-garde models of sports architecture and the symbols of the new Beijing. In cycling, for the road race, the organisers chose to follow the Great Wall and pass in front of the “Forbidden City”—two symbols of the thousand-year-old history of the city.

Thirty-seven venues, six of which were outside Beijing, hosted the competitions: namely Hong Kong for the equestrian events and Qingdao for the sailing; and Tianjin, Shanghai, Qinhuangdao and Shenyang for the football matches. Six of the sports facilities located on the city’s university campuses are used by students after the Games.

Ceremonies

8 August 2008, Beijing, Opening Ceremony of the Games of the XXIXe Olympiad. The last runner of the Olympic Torch relay Li Ning prepares to light the Olympic cauldron.

Official Opening of the Games by:

President of the People's Republic of China Hu Jintao

Lighting the Olympic Flame by:

Li Ning (artistic gymnastics)

Olympic Oath by:

Zhang Yining (table tennis)

Beijing mascots olympics 2008

Introduction

Since the 1968 Winter Olympics in Grenoble, France the Olympic Games have had a mascot, usually an animal native to the area or occasionally human figures representing the cultural heritage of the host country. The first major mascot in the Olympic Games was Misha, representing the 1980 Summer Olympics in Moscow. Misha was used extensively during the opening and closing ceremonies, had a TV animated cartoon and appeared on several merchandise products.

The mascots for the 2008 Beijing Olympics will be no different. Together, they represent not only the cultural heritage of China or the games themselves, but a unified welcoming committee to the throngs of people expected to visit China during these games.

The 'Friendlies' (C: 福娃; PY: F�w�) were unveiled as the mascots of the 2008 games by the National Society of Chinese Classic Literature Studies on November 11, 2005 at an event marking the 1000th day before the opening of the games.

Like the Five Olympic Rings from which they draw their color and inspiration, Fuwa will serve as the Official Mascots of Beijing 2008 Olympic Games, carrying a message of friendship and peace- and blessings from China- to children all over the world.
Designed to express the playful qualities of five little children who form an intimate circle of friends, Fuwa also embody the natural characteristics of four of China's most popular animals- the Fish, the Panda, the Tibetan Antelope, the Swallow- and the Olympic Flame.
Each of Fuwa has a rhyming two-syllable name- a traditional way of expressing affection for children in China. Beibei is the Fish, Jingjing is the Panda, Huanhuan is the Olympic Flame, Yingying is the Tibetan Antelope and Nini is the Swallow.
When you put their names together- Bei Jing Huan Ying Ni- they say "Welcome to Beijing," offering a warm invitation that reflects the mission of Fuwa as young ambassadors for the Olympic Games.
Fuwa also embody both the landscape and the dreams and aspirations of people from every part of the vast country of China. In their origins and their headpieces, you can see the five elements of nature- the sea, forest, fire, earth and sky- all stylistic rendered in ways that represent the deep traditional influences of Chinese folk art and ornamentation.

Spreading Traditional Chinese Blessings Wherever They Go

In the ancient culture of China, there is a grand tradition of spreading blessings through signs and symbols. Each of Fuwa symbolizes a different blessing- and will honor this tradition by carrying their blessings to the children of the world. Prosperity, happiness, passion, health and good luck will be spread to every continent as Fuwa carry their invitation to Beijing 2008 to every part of the globe.
At the heart of their mission- and through all of their work- Fuwa will seek to unite the world in peace and friendship through the Olympic spirit. Dedicated to helping Beijing 2008 spread its theme of One World, One Dream to every continent, Fuwa reflect the deep desire of the Chinese people to reach out to the world in friendship through the Games- and to invite every man, woman and child to take part in the great celebration of human solidarity that China will host in the light of the flame in 2008.

The Friendlies

The friendlies consists of five members: Beibei, Jingjing, Huanhuan, Yingying, and Nini. The five mascots incorporate fish, giant panda, fire, Tibetan antelope, and swallow designs respectively, and each also represents one of the five Olympic Rings. When the five names are put together, they form a pun on the phrase 北京欢迎你 (Běijīng huāny�ng nǐ) which means "Beijing welcomes you".

In China's traditional culture and art, the fish and water designs are symbols of prosperity and harvest. And so Beibei carries the blessing of prosperity. A fish is also a symbol of surplus in Chinese culture, another measure of a good year and a good life.
The ornamental lines of the water-wave designs are taken from well-known Chinese paintings of the past. Among Fuwa, Beibei is known to be gentle and pure. Strong in water sports, she reflects the blue Olympic ring.

Jingjing makes children smile--and that's why he brings the blessing of happiness wherever he goes. You can see his joy in the charming naivety of his dancing pose and the lovely wave of his black and white fur. As a national treasure and a protected species, pandas are adored by people everywhere. The lotus designs in Jingjing's headdress, which are inspired by the porcelain paintings of the Song Dynasty (A.D.960-1234), symbolize the lush forest and the harmonious relationship between man and nature. Jingjing was chosen to represent our desire to protect nature's gifts--and to preserve the beauty of nature for all generations. Jingjing is charmingly na�ve and optimistic. He is an athlete noted for strength who represents the black Olympic ring.

In the intimate circle of Fuwa, Huanhuan is the big brother. He is a child of fire, symbolizing the Olympic Flame and the passion of sport- and passion is the blessing he bestows. Huanhuan stands in the center of Fuwa as the core embodiment of the Olympic spirit. And while he inspires all with the passion to run faster, jump higher and be stronger, he is also open and inviting. Wherever the light of Huanhuan shines, the inviting warmth of Beijing 2008- and the wishful blessings of the Chinese people- can be felt. The fiery designs of his head ornament are drawn from the famed Dunhuang murals- with just a touch of China's traditional lucky designs. Huanhuan is outgoing and enthusiastic. He excels at all the ball games and represents the red Olympic ring.

Like all antelopes, Yingying is fast and agile and can swiftly cover great stretches of land as he races across the earth. A symbol of the vastness of China's landscape, the antelope carries the blessing of health, the strength of body that comes from harmony with nature. Yingying's flying pose captures the essence of a species unique to the Qinghai-Tibet Plateau, one of the first animals put under protection in China. The selection of the Tibetan Antelope reflects Beijing commitment to a Green Olympics. His head ornament incorporates several decorative styles from the Qinghai-Tibet and Sinkiang cultures and the ethnic design traditions of Western China. Strong in track and field events, Yingying is a quick-witted and agile boy who represents the yellow Olympic ring.

Every spring and summer, the children of Beijing have flown beautiful kites on the currents of wind that blow through the capital. Among the kite designs, the golden-winged swallow is traditionally one of the most popular. Nini's figure is drawn from this grand tradition of flying designs. Her golden wings symbolize the infinite sky and spread good-luck as a blessing wherever she flies. Swallow is also pronounced "yan" in Chinese, and Yanjing is what Beijing was called as an ancient capital city. Among Fuwa, Nini is as innocent and joyful as a swallow. She is strong in gymnastics and represents the green Olympic ring.

Beijing mascots olympics 2008

A set of five doll mascots -- Fuwa, for the 2008 Olympic Games were unveiled in Beijing on November 11, exactly 1,000 days before the event's opening ceremony. The long-anticipated mascots, which embody the natural characteristics of four of China's popular animals -- the Fish (L), the Panda (2nd, L), the Tibetan Antelope (2nd, R), the Swallow (R)-- and the Olympic Flame (C), were presented at a grand ceremony inside the Workers' Gymnasium in Beijing.

The Official Mascots of the Beijing 2008 Olympic Games

Like the Five Olympic Rings from which they draw their color and inspiration, the five Fuwa will serve as the Official Mascots of Beijing 2008 Olympic Games, carrying a message of friendship and peace--and blessings from China--to children all over the world.

Designed to express the playful qualities of five little children who form an intimate circle of friends, the five Fuwa also embody the natural characteristics of four of China's most popular animals--the Fish, the Panda, the Tibetan Antelope, the Swallow--and the Olympic Flame.

In China's traditional culture and art, the fish and water designs are symbols of prosperity and harvest. And so Beibei carries the blessing of prosperity. A fish is also a symbol of surplus in Chinese culture, another measure of a good year and a good life. The ornamental lines of the water-wave designs are taken from well-known Chinese paintings of the past. Among the five Fuwa, Beibei is known to be gentle and pure. Strong in water sports, she reflects the blue Olympic ring.

Each of the Fuwa has a rhyming two-syllable name -- a traditional way of expressing affection for children in China. Beibei is the Fish, Jingjing is the Panda, Huanhuan is the Olympic Flame, Yingying is the Tibetan Antelope and Nini is the Swallow.

When you put their names together -- Bei Jing Huan Ying Ni--they say "Welcome to Beijing," offering a warm invitation that reflects the mission of the five Fuwa as young ambassadors for the Olympic Games.

The five Fuwa also embody both the landscape and the dreams and aspirations of people from every part of the vast country of China. In their origins and their headpieces, you can see the five elements of nature--the sea, forest, fire, earth and sky--all stylistic rendered in ways that represent the deep traditional influences of Chinese folk art and ornamentation.

Spreading Traditional Chinese Blessings Wherever They Go

In the ancient culture of China, there is a grand tradition of spreading blessings through signs and symbols. Each of the five Fuwa symbolizes a different blessing --and will honor this tradition by carrying their blessings to the children of the world. Prosperity, happiness, passion, health and good luck will be spread to every continent as the five Fuwa carry their invitation to Beijing 2008 to every part of the globe.

At the heart of their mission -- and through all of their work -- the five Fuwa will seek to unite the world in peace and friendship through the Olympic spirit. Dedicated to helping Beijing 2008 spread its theme of One World, One Dream to every continent, the five Fuwa reflect the deep desire of the Chinese people to reach out to the world in friendship through the Games -- and to invite every man, woman and child to take part in the great celebration of human solidarity that China will host in the light of the flame in 2008.

In China's traditional culture and art, the fish and water designs are symbols of prosperity and harvest. And so Beibei carries the blessing of prosperity. A fish is also a symbol of surplus in Chinese culture, another measure of a good year and a good life.

The ornamental lines of the water-wave designs are taken from well-known Chinese paintings of the past. Among the five Fuwa, Beibei is known to be gentle and pure. Strong in water sports, she reflects the blue Olympic ring.

Jingjing makes children smile -- and that's why he brings the blessing of happiness wherever he goes. You can see his joy in the charming naivety of his dancing pose and the lovely wave of his black and white fur. As a national treasure and a protected species, pandas are adored by people everywhere. The lotus designs in Jingjing's headdress, which are inspired by the porcelain paintings of the Song Dynasty (A.D.960-1234), symbolize the lush forest and the harmonious relationship between man and nature. Jingjing was chosen to represent our desire to protect nature's gifts--and to preserve the beauty of nature for all generations. Jingjing is charmingly naive and optimistic. He is an athlete noted for strength who represents the black Olympic ring.

In the intimate circle of Fuwa, Huanhuan is the big brother. He is a child of fire, symbolizing the Olympic Flame and the passion of sport -- and passion is the blessing he bestows. Huanhuan stands in the center of Fuwa as the core embodiment of the Olympic spirit. And while he inspires all with the passion to run faster, jump higher and be stronger, he is also open and inviting. Wherever the light of Huanhuan shines, the inviting warmth of Beijing 2008 -- and the wishful blessings of the Chinese people -- can be felt. The firery designs of his head ornament are drawn from the famed Dunhuang murals -- with just a touch of China's traditional lucky designs. Huanhuan is outgoing and enthusiastic. He excels at all the ball games and represents the red Olympic ring.

Like all antelopes, Yingying is fast and agile and can swiftly cover great stretches of land as he races across the earth. A symbol of the vastness of China's landscape, the antelope carries the blessing of health, the strength of body that comes from harmony with nature. Yingying's flying pose captures the essence of a species unique to the Qinghai-Tibet Plateau, one of the first animals put under protection in China. The selection of the Tibetan Antelope reflects Beijing commitment to a Green Olympics. His head ornament incorporates several decorative styles from the Qinghai-Tibet and Sinkiang cultures and the ethnic design traditions of Western China. Strong in track and field events, Yingying is a quick-witted and agile boy who represents the yellow Olympic ring.

Every spring and summer, the children of Beijing have flown beautiful kites on the currents of wind that blow through the capital. Among the kite designs, the golden-winged swallow is traditionally one of the most popular. Nini's figure is drawn from this grand tradition of flying designs. Her golden wings symbolize the infinite sky and spread good-luck as a blessing wherever she flies. Swallow is also pronounced "yan" in Chinese, and Yanjing is what Beijing was called as an ancient capital city. Among the five Fuwa, Nini is as innocent and joyful as a swallow. She is strong in gymnastics and represents the green Olympic ring.

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Beijing 2008: Meet The Mascots

After years of fierce lobbying and months of secrecy, Beijing unveiled five mascots for the 2008 Olympics on Friday, opening a marketing blitz that is expected to reap record profits.

In an elaborate, nationally televised gala at a Beijing sports arena to mark the 1,000-day countdown until the Games, senior Chinese leaders introduced the mascots — cartoon renditions of a panda, fish, Tibetan antelope, swallow and the Olympic flame, each one the color of one of the Olympic rings.

"The five friendlies are an incredible little family carefully chosen by Beijing 2008 to represent all of China to carry a message of friendship to the children of the world," International Olympic Committee president Jacques Rogge said in a statement that was read at the ceremony.

"China is so lucky to have so many beautiful animals to represent the Olympic spirit," Rogge said.

The animals were introduced as Bei Bei, Jing Jing, Huan Huan, Ying Ying and Ni Ni — which, put together, translates to "Beijing welcomes you!"

It is the most number of mascots any Olympic Games has had in more than 30 years. The Salt Lake City and Sydney Games both had three.

A plethora of real and mythic creatures were among the candidates considered by Chinese leaders, Olympic officials and design specialists over the past year. Among those that didn't make the cut were the dragon and a mischievous magical monkey out of Chinese folklore.

The choice, the subject of lively media speculation for months, has been a secret since it was finalized three months ago, sealed by confidentiality agreements and the habitual secrecy of the communist government.

At stake for China is one of the most marketable symbols in the Olympics — a symbol that stands to generate significant revenues and public support for the Beijing Games, which will cost an estimated $38 billion.

Sales of licensed products, including those with the mascot, have brought in about $300 million at the Sydney and Athens Olympics. Host cities keep 10 to 15 percent of the royalties, helping to defray the costs of staging the Games.

Officials with the Beijing Organizing Committee for the Olympic Games say they expect sales of such products to be higher still.

To capitalize on the mascots' publicity, Beijing is launching an extensive marketing campaign. An animated film put together by Han Meilin, who headed the design team, was screened at Friday night's unveiling and is expected to be replayed on Chinese television in coming days.

"This time the mascot design fully combines traditional Chinese culture," Han was quoted as saying by the Chinese Web site, Sina.com.

On Saturday, postage stamps and more than 300 other licensed products of the mascot go on sale at 188 authorized venues across the country, widening a product line of T-shirts, caps, pens and bags bearing the 2008 Games logo, according to Olympic officials.

To capture an entire range of consumers, the mascot products will range from fluorescent pens for 8 yuan (US$1; 85 euro cents) to souvenirs made from precious metals selling for tens of thousands of yuan.

Beyond the sales expectations, China has tried to use the mascot-selection process to involve communities far from Beijing. On hand for the unveiling at the Workers Gymnasium in eastern Beijing were 100 children "ambassadors" from western provinces.

Organizers of the Games threw open the selection process, inviting suggestions from the public and local governments, and many of the latter lobbied fiercely for the honor.

Sichuan province spent 2 million yuan (US$240,000; euro185,000) in public and privately donated funds on promoting the panda.

Altogether, BOCOG has received 662 suggestions. Organizers whittled those down to 56, which were then put to a ten-member expert committee of designers, which in turn selected six candidates. Organizers and senior leaders then chose one, and the International Olympic Committee approved the choice in August.

First published on November 11, 2005 / 10:10 AM EST

© 2005 The Associated Press. All Rights Reserved. This material may not be published, broadcast, rewritten, or redistributed.

The mascot called "Beibei" represented the fish, which is a symbol of prosperity and good luck in Chinese culture. It was designed to embody the qualities of gentleness and purity. The panda mascot, named "Jingjing," represented the black and white bears that are indigenous to China.

Beijing mascots olympics 2008

Pandas are known for their playful nature and are considered a symbol of peace. The Tibetan antelope mascot, called "Yingying," was chosen to represent the spirit of the Olympic Games. This animal is known for its agility and speed, symbolizing the vitality of the games. The swallow mascot, named "Nini," represented good luck and happiness. Swallows are considered messengers of spring and are associated with new beginnings. Lastly, the mascot representing the Olympic Flame was called "Huanhuan." It resembled a traditional Chinese fireball, with the flame symbolizing passion and the desire to excel in sports. Together, these mascots created a sense of unity and excitement among both the athletes and spectators. They brought Chinese culture to the forefront and left a lasting impression on those who witnessed the games. Overall, the Beijing mascots of the 2008 Olympics successfully showcased the rich history and heritage of China..

Reviews for "Introducing the Mascots of Beijing Olympics: Beibei, Jingjing, Huanhuan, Yingying, and Nini"

1. John - 1 out of 5 stars
I was extremely disappointed with the Beijing mascots for the 2008 Olympics. The designs were visually unappealing and lacked any creativity. They seemed outdated and uninspired compared to previous Olympic mascots. The use of the Fuwa characters as mascots felt forced and unnatural, making it difficult to connect with them. Overall, the Beijing mascots were a major letdown and failed to capture the excitement and spirit of the Olympic Games.
2. Sarah - 2 out of 5 stars
As an avid collector of Olympic memorabilia, I was excited to add the Beijing mascots to my collection. However, I was thoroughly disappointed with the quality of these mascots. The material used felt cheap and easily breakable, which was a major letdown. Furthermore, the design of the mascots lacked attention to detail and failed to represent the cultural richness of China. Overall, the Beijing mascots were a missed opportunity and fell short of my expectations.
3. Michael - 1 out of 5 stars
The Beijing mascots for the 2008 Olympics were a complete failure in my opinion. The designs were overly simplistic and lacked any distinct features. They failed to evoke any emotional response or excitement, which is a crucial aspect of successful mascots. Additionally, the choice to use pandas as one of the mascots was predictable and uninspired, considering China's diverse wildlife. Overall, the Beijing mascots were a forgettable addition to the Olympic Games and failed to leave a lasting impression.

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